Webinar: Focusing on the ‘S’ in Social and Behavior Change: Scaling Up Norms-Shifting Interactions for Adolescent Health

July 12, 2018 – July 12, 2018

On July 12, 2018 the Community of Practice (CoP) on Systematic Scale-Up of Family Planning/Reproductive Health Best Practices led by the Evidence to Action (E2A) Project and ExpandNet, hosted the webinar "Focusing on the ‘S’ in Social and Behavior Change: Scaling Up Norms-Shifting Interactions for Adolescent Health."

During this webinar, key lessons learned from norms-focused interventions were explored. First, we examined how norms-focused interventions differed from other social and behavior change (SBC) efforts that are focused on improving adolescent health outcomes. Given the norms-shifting components of these interventions, speakers discussed necessary adjustments to scale-up planning, implementation, and related monitoring and evaluation. This webinar reviewed a scale-up case study of an adolescent sexual and reproductive health and gender equity intervention going to scale in Uganda, where it was initially developed and tested as part of the Gender Roles, Equality, and Transformation Project (GREAT). This intervention has also been expanded to the Democratic Republic of the Congo, where it has been adapted as the Growing Up Great! Project. All presenters are members of the Learning Collaborative (LC) to Advance Social Norm Theory, Measurement, and Practice.  The webinar concluded with a brief discussion about the exciting work of the LC.

This webinar was moderated by Laura Ghiron of ExpandNet/E2A and speakers for the webinar included:

  • Rebecka Lundren, Institute of Reproductive Health, Georgetown University
  • Susan Igras, Institute of Reproductive Health, Georgetown University
  • Jennifer Gayles, Save the Children

To access a recording of the webinar, please click here

For those interested in learning more about the CoP, please click here.

When: July 12, 2018 – July 12, 2018
Where: Washington, DC, USA